Dorothea Gifting calculator
A gift. A conversation. A customer.

What could gifting return?

Change two numbers. See what 100 gifts could do.

20%

Of meetings that become customers.

Revenue from one new customer.

The campaign

Personalised gifts
100
Cost per gift
€200
Meeting rate
25%
Campaign budget
€20,000

Projected revenue return

10×

Your campaign budget in revenue.

Projected revenue€200,000
Expected new customers5

How it adds up

25 meetings × 20% close rate
5 customers × €40,000 AOV = €200,000

€200,000 revenue ÷ €20,000 budget = 10×

Illustrative revenue scenario. Revenue return is projected revenue divided by campaign budget.